Not one industry could have anticipated the disruption that COVID-19 currently presents; It is reasonable to assume that sooner or later an event of some kind would present an obstacle to any professional industry. This disruption challenges professionals to rethink how information is shared and conveyed to current and future learners and clients. Various platforms for engagement include events, conferences, tradeshows, and training, but how do we cater to an audience who cannot all connect in one geographic region?
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In celebration of the global launch of the New Balance X-90 Knit, a sneaker that combines the best of the 90s with 2018 street style, New Balance and Foot Locker celebrated the launch of their “Rewind to the 90s” Pop-Up by leveraging NexTech technologies to turn guest into 90s themed holograms.