5 min read

What Is Augmented Reality(AR)? Understanding How It Works Across Industries

By Nextech on May 21, 2020 5:34:00 AM

You’ve likely heard of augmented reality (AR), but you may not fully understand what it is and how it can be used. As a company with AR solutions for ecommerce, ad networks, smart packaging, WebAR, and holograms, we’re here to share our knowledge and define augmented reality in the simplest of terms for you.

Topics: ARitize Augmented Reality Consumer Research and Advice E-commerce
3 min read

Social Distancing? Bring Products to Life for Audiences Through AR

By Nextech on May 15, 2020 12:15:00 AM

As the world continues to adapt to the new normal, consumers are now doing much of their shopping online rather than in-person. In March 2020, online retail categories saw as much as a 74% uptick in sales when compared to March 2018.

Topics: ARitize Augmented Reality Blog Consumer Research and Advice E-commerce Events Retail
4 min read

Augmented Reality and the Future of Retail

By Nextech on May 12, 2020 3:47:21 PM

With an increasing number of consumers preferring to shop and buy online, it is evident that the future of retail is most likely going to revolve around enhancing the online shopping experience for these buyers using entirely new marketing techniques. This process will involve the application of new technologies such as Augmented Reality (AR) to blur the boundaries between physical and online channels and offer unified shopping experiences to customers inside and outside retail stores.

Topics: Consumer Research and Advice
6 min read

How Augmented Reality Increases Conversion Rates

By Nextech on Jan 4, 2020 2:40:00 PM

Modern companies have more options for improving their bottom line than at any other time in history.

Topics: Blog Consumer Research and Advice Uncategorized
6 min read

Top 5 2019 eCommerce Trends

By Nextech on Jan 16, 2019 9:05:19 PM

eCommerce has always been a dynamic industry where change occurs often and happens quickly.

Topics: Blog Consumer Research and Advice E-commerce
5 min read

Augmented Reality's Impact on Search Engine Optimization

By Nextech on Jan 4, 2019 2:48:38 PM

        "AR is here to influence how businesses are going to promote their products and services. Soon, how they optimize for search rankings."

Topics: Augmented Reality Blog Consumer Research and Advice