Augmented Reality With Walther Arms

Walther Arms, Inc. is one of the world’s leading manufacturers of sport, defense, and professional firearms. Most famous as the manufacturer of James Bond’s Walther PPK, the company has partnered with NexTech AR Solutions to add 3D product models and augmented reality for shoppers. High-fidelity 3D models will be featured on the company’s website, which can be viewed in augmented reality. Customers will be able to view products with a 360- degree rotation. AR technology will allow you to see the products in your current environment. “Walther products feature many details in machining and quality, and the 3D representation will allow the customer to clearly see the differences in our product when compared to the competition,” said Cody Osborn, M.Ed. Marketing Manager for Walther Arms, Inc. Sales of small arms, such as handguns, rifles, and shotguns account for more than $8.3 billion in sales annually as part of a $17 billion-dollar guns and ammunition manufacturing industry in the U.S. Walther Arms products will literally pop out on dealer websites and show the intricacies of the quality details that go into manufacturing. “Being able to use augmented reality for visualizations, and 3D product views of precision high-quality products like the Walther PPK pistol and other precision products makes a ton of business sense,” said Evan Gappelberg, CEO of NexTech. It’s another example of a manufacturer utilizing AR tools to enhance the shopping and display experience. NexTech’s proprietary technology has brought 3D and AR imaging into the mainstream using simple copy and paste embed codes.

Expand Your Brand’s Success in the Digital Marketplace

Augmented Reality (AR) is transforming defense industry marketing by offering consumers maneuverable and ultra-realistic renderings proven to increase eCommerce conversion rates by 400%. Ecommerce is a growing channel in the defence industry and major brands are taking advantage of the immense opportunities presented through digital and mobile sales platforms. NextTech’s omni-channel, SaaS platform is well-positioned to offer top defense brands like Walther Arms the innovative brand communication tools they need to meet and exceed sales targets. Augmented Reality in eCommerce is revolutionizing sport-shooting marketing and top brands are cashing in. According to market research published by IBIS World, defense industry product manufacturing will reach over $17 billion in revenue during 2019. Over the last 5 years, the industry has recorded an average growth rate of 4.5% annually. With U.S. dealers earning more than $11 billion in revenue during 2018, there are tremendous opportunities available thanks to transformative eCommerce technology such as AR activations.

When Pokémon Go hit select countries in July 2016, it was the first time many people had ever seen AR, or augmented reality, in action. People who didn't normally play video games were trying out this one, just to see how animated creatures could "come to life" through their smartphone camera viewscreen.

We live in a time where the stuff of science fiction 20 years ago is very much a part of our reality. Augmented reality may have been something we only dreamt of a few years ago, but the new technology is well and truly here. AR is finding new and exciting uses, and eCommerce is taking the lead on using the technology to provide a richer customer experience, and to drive more sales.

Case Study: Block Scientific | 300% Growth In Sales with AR

Augmented Reality (AR) continues to offer customers a real-world shopping experience like never before. It is set to disrupt the medical field in a set of ways, including education, 3D product visualizations, and surgical visualizations. Block Scientific is one such example. The global dealer in clinical laboratory equipment and reagents has had to continually innovate to ensure complete customer satisfaction with extensive product varieties and excellent service industry.

Vacuum Cleaner Market sold more Miele vacuum cleaners in one week than in the prior month, using ARitize.

Budweiser needed a solution for their 25th Anniversary tall can. ARitize brought the can to life with an augmented reality experience.

Paul Duffy, President of NexTech AR Solutions Corp. (CSE:NTAR), joins Barrington Miller to discuss the practical applications of “ARitizing” products into the augmented reality space using the NexTech platform (1:01), the differences between augmented reality and virtual reality (4:44), and how augmented reality is fundamentally changing the way people shop (12:51). Listen until the end to learn about Paul’s personal experiences with augmented reality, what’s next for AR in entertainment, and his opinions on how AR may impact social interaction within the next five years.

Augmented Reality is a rapidly growing technology that is starting to have an impact on the eCommerce landscape. As the retail industry continues to overflow with buyers and customers who need a mix of mobile and online shopping, there is a high demand for technology that is creative, innovative and works.

“It is the next best thing to being here in our gallery…They can turn my pieces and see them from every direction, and every angle.”  -Zoltán Dávid, Founder  |  Zoltan David Jewelry

August 1st, 2019 – New York, NY - Toronto, ON – NexTech AR Solutions (the “Company” or “NexTech”) (OTCQB:NEXCF) (CSE:NTAR) (FSE:N29) is pleased to announce that it has entered into an agreement with Zoltan David whose jewelry can be seen at the Smithsonian National Museum permanent collection, to Aritize™ his jewelry line. NexTech is going to provide 3D product models as well as a virtual showroom store through its web AR eCommerce platform and its Aritize™ app.