---
title: The NFL Is King But Ruling Next Generation Remains A Challenge
description: The NFL is targeting its next group of fans through a multi-pronged approach such as the METAVERSE. See what Nextech AR CEO Evan Gappelberg had to say about the Metaverse and Sports.
---

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# [The NFL Is King But Ruling Next Generation Remains A Challenge](https://www.nextechar.com/investor-articles/the-nfl-is-king-but-ruling-next-generation-remains-a-challenge)

 Written by [Nextech3D.ai](https://www.nextechar.com/investor-articles/author/nextech) | Feb 11, 2022 8:13:00 PM

SPORTICO: As audiences have become more fragmented with more alternative media options, the NFL has the tall task of staying culturally and socially relevant. The league is targeting its next group of fans through a multi-pronged approach. One of those areas is the METAVERSE. See what Nextech AR CEO Evan Gappelberg had to say about the Metaverse and Sports in this featured article from SPORTICO.

[Read Article >](https://www.sportico.com/leagues/football/2022/the-nfl-is-king-but-attracting-the-next-generation-alpha-a-challenge-1234661446/)

 

[View full post](https://www.nextechar.com/investor-articles/the-nfl-is-king-but-ruling-next-generation-remains-a-challenge)

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