Recent posts by NextTech

7 min read

Improving eCommerce User Experience with Augmented Reality

By NextTech on Nov 24, 2020 12:09:27 PM

Previously, we talked a great deal about how Augmented Reality improves customer experience (CX) in e-commerce, but there's another aspect of the buyer's journey where online retailers can utilize AR: user experience (UX). 

Topics: Augmented Reality E-commerce
9 min read

How Augmented Reality is Transforming Shopping

By NextTech on Nov 16, 2020 10:09:53 AM

Augmented Reality is already revolutionizing the way we learn, spend our free time or even give a presentation at work; there's virtually no aspect of life that won't eventually be impacted by AR and shopping is no exception. 

Topics: Augmented Reality E-commerce
9 min read

Taking Your Learning & Development Program to the Next Level With Augmented Reality

By NextTech on Nov 6, 2020 8:11:22 AM

The world of Learning and Development (L&D) as we know it is changing. Over the last few years, we have seen a gradual annihilation of the traditional classroom-style learning environment while new, highly engaging training methods continue to make their way into learning and development departments. 

It doesn't come as a surprise. The digital disruption has forever altered not just the way we shop or communicate but also the way we learn. And with
 millennials rapidly taking over the global workforce, more and more companies seek to replace the standard, cookie-cutter approach in favor of flexible lifelong learning opportunities to retain Gen Y employees. 

Topics: Augmented Reality higher education InfernoAR
9 min read

Augmented Reality Hologram Adaptation for eCommerce is on the Rise

By NextTech on Oct 30, 2020 11:47:54 AM

2020 might not be over yet, but it's already pretty clear that it has been the year of ecommerce. In all fairness though, it's been the year of online everything due to the global health crisis. And while the pandemic continues to spread,
 online shopping is expected to soar this holiday season. 

Topics: ARitize Augmented Reality E-commerce
8 min read

10 ways Augmented Reality can be used in Education

By NextTech on Oct 28, 2020 10:01:05 AM

In our previous post, we discussed the possibilities of applying Augmented Reality (AR) in higher education. Let’s now take a closer look at how top universities and educational institutions apply this immersive technology to enhance student engagement, improve learning outcomes, and build future-ready institutions.

Topics: Augmented Reality university higher education online education
7 min read

How To Drive More eCommerce Sales With Augmented Reality

By NextTech on Oct 23, 2020 1:09:05 PM

There are many ways to enhance the shopping experience, and Augmented Reality is definitely one of them. We're looking at how to use AR to drive more sales to your ecommerce store this holiday season. 

Black Friday and Cyber Monday are just around the corner. Many people have already begun ticking items off of their Christmas shopping lists. And let's not forget we're in the middle of the global pandemic with social distancing rules and public space restrictions still in place. 

Topics: Augmented Reality E-commerce Retail
15 min read

What is the Difference Between AR and VR

By NextTech on Oct 20, 2020 9:04:28 AM

As immersive technologies such as Augmented Reality (AR) and Virtual Reality (VR) continue to blur the lines between the digital world and reality, it's easy to confuse the two - they even sound similar. 

Topics: Augmented Reality
8 min read

10 Ways Augmented Reality Can Impact Your Marketing

By NextTech on Oct 16, 2020 1:38:39 PM

We use many emerging technologies as part of marketing processes, but did you know that augmented reality was actually developed for advertising?

Topics: Augmented Reality E-commerce
4 min read

Virtual Events Are Here To Stay, But They Must Evolve

By NextTech on Oct 15, 2020 2:01:09 PM

The event industry is undergoing a major and unexpected transformation and the reason behind it is simple: COVID-19 outbreak, which led to thousands of in-person business gatherings being postponed or even cancelled.

Topics: Augmented Reality Events Virtual Conference virtual events Virtual Trade Show
3 min read

How to Use Data from Your Virtual Event

By NextTech on Oct 6, 2020 1:04:27 PM

Organizations around the world have been switching to virtual events to keep their attendees safe. But virtual events were already an important strategy for marketing and networking.

Topics: Virtual Conference virtual events Virtual Trade Show InfernoAR